Angelica Ortiz

CREATIVE DIRECTION / EXPERIENTIAL DESIGN / CREATIVE TECHNOLOGY
CREATIVE DIRECTION / EXPERIENTIAL / CREATIVE TECHNOLOGY

About ME

I’m Angelica Ortiz, an award-winning Creative Lead specializing in crafting magical, multisensory, and memorable experiences through creative, experiential design, strategy, and emerging technologies.

Work
Featured Projects

Step into a world where creativity, experiential, strategy, and technology collide. Whether it’s an experiential activation, an interactive experience center, a virtual or physical environment powered by emerging technologies, or location-based themed entertainment or attraction experiences, I create magical, memorable, and multisensory experiences each designed to leave a lasting impact.

Services

Services Offered

As a Creative Lead specializing in immersive storytelling and emerging technology, I bring a hybrid approach—balancing creative vision with technical fluency to craft transformative experiences.

CREATIVE DIRECTION

Developing the overarching creative vision for experiential projects means translating brand goals into compelling concepts that drive every creative decision.

Example deliverables: experience strategy documents, creative frameworks, concept presentation decks with visual storytelling, and creative briefs that guide the entire project from inception to execution.

EXPERIENCE STRATEGY

Multi-touchpoint experiences require careful orchestration to create meaningful connections between brands and audiences.

Example deliverables: guest journey maps, emotional experience flows, audience engagement strategies, cross-platform experience design, and immersive storytelling frameworks that map out how every moment of interaction serves the larger narrative and business goals.

EXPERIENTIAL DESIGN

Bringing concepts to life through spatial design and environmental storytelling transforms abstract ideas into tangible experiences.

Example deliverables: moodboards, spatial mockups and 3D visualizations (using Blender, Twinmotion, SketchUp), environmental design concepts, interactive media storyboards, and lighting and atmosphere design that creates the right emotional impact for your space.

CREATIVE IDEATION

Breakthrough thinking emerges from structured creative processes and collaborative exploration of possibilities.

Example deliverables: creative campaign concepts, multi-sensory experience frameworks, workshop facilitation outcomes, and innovative solutions that push beyond obvious approaches to find truly differentiated ideas that resonate with target audiences.

CREATIVE TECH CONSULTATION

Technical feasibility assessment prevents expensive surprises by evaluating whether creative concepts can actually be built successfully before production begins.

Example deliverables: pre-production feasibility reports, emerging technology implementation strategies, vendor capability evaluations (fabrication, AV, development, design), and innovation opportunity identification.

NEW BUSINESS PITCHING

Compelling narratives win work and align stakeholders around creative vision through strategic storytelling.

Example deliverables: new business pitch decks with persuasive frameworks, client presentation materials, thought leadership content, creative campaign presentations, and stakeholder alignment documents that communicate complex ideas clearly and convincingly.

CROSS-FUNCTIONAL TEAM LEADERSHIP

Bridging creative vision with practical execution across departments ensures original concepts survive the complexity of multi-disciplinary production.

Example deliverables: team communication protocols, creative standards documentation, vendor briefing templates, design intent specification sheets, production milestone checklists, and creative review process guides for technical teams.

Clients

Variety of past clients and industries

Through partnerships with leading agencies including Havas, Monks, 900lbs, Zeus Jones, and Team One

Work
Featured Projects

Our design approach prioritizes the needs and preferences of users. We focus on creating products that enhance the user experience, ensuring that they are both functional and enjoyable to use.